As we live in the 21st century, the business world is constantly changing and becoming more complex in areas of global competition, information technology, and others. The "new economy" is upon us and we must adapt to survive and prosper. In every sector of the economy, effective management, responsive to an ever changing environment must meet these new challenges with new skills.

         Bangkok University, in its commitment to meeting these needs, has long established a mission to produce high-quality graduates in various professional disciplines. In line with this mission and in response to the country's need for qualified professionals as well as providing organizations with managers equipped with the most advanced knowledge and expertise, Bangkok University initiated an international program of studies leading to the degree of Doctor of Philosophy in Business Administration. Bangkok University is proud to offer this fully accredited program with complete cooperation from the University of Nebraska-Lincoln, one of the largest and most prestigious Universities in the area of business administration in the United States.

         The Ph.D. in Business Administration at Bangkok University is designed to immerse gifted students into a dynamic management program with emphasis in developing strategies and policies for the organization, setting ethical standards and goals, controlling allocation and effective use of resources, decision making and evaluation of performance. The program with its international perspective empowers the student with cutting edge analytical skills, approaches and techniques needed in the practice of management and other business issues. Taught by highly qualified and distinguished faculty, the program at Bangkok University in cooperation with University of Nebraska-Lincoln is an excellent path and opportunity for those who want to reach the highest goal in their careers and become the best in their fields.